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Welcome to...

Beautiful Outside Lovingly Divine

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A BRAND FOR

People Who Believe Self-Improvement is a Way of Life

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Women & Men's

Apparel and Products for Happy, Positive Thinkers

Brand Story

You are what you wear! Research shows that clothing can affect our moods and the way we feel about ourselves overall.  Studies have also revealed that Positive Thinking can help people lead a happier and better quality of life. The B.O.L.D. Lifestyle Brand was created to "marry" these two concepts. B.O.L.D. (Beautiful Outside Lovingly Divine LLC) will use the brand to deliver  fashionable and high quality apparel and jewelry for women and men as well as everyday products and accessories to help you live and maintain a happier state of mind.